Stop Talking Yourself Out Of Showing Up

Hi friend,

When I first began posting on social media, I did not have a plan. I’d written a book and wanted to promote it.

I used to share affirmations and occasionally mention my book. But once my book had been out for a while, I stopped posting because I wasn’t sure what else to talk about.

I wasn’t sharing anything personal. There was no real story or reason for anyone to follow me, aside from the occasional motivational quote they could find anywhere.

One day, a friend told me I needed to do better and show up as the person behind the books. She challenged me to share something about myself every six posts.

At that point, I had only shown my face on my page once, and that was during a book launch. So this felt like a real challenge.

It sounded simple: six regular posts, then one about myself. That was my new goal.

I stuck with it. Before long, I was sharing about myself every fourth post, then every other post. I noticed my confidence growing, and people started responding more. They liked my posts, left comments, and I found out they loved my outfits.

So, I added outfits of the day to my content.

With more confidence and engaged followers, I took the next step. I created a strategy instead of posting without a plan. When I did, my numbers increased. Book sales grew. More client calls. All because I started showing up.

I’m telling you this because I often get messages from women who do what I used to do: only post when there’s something to promote, then go quiet and convince themselves they don’t know what to share.

You’ve lived a full life. Decades of life, so you have plenty to say. The issue isn’t a lack of ideas; it’s that you’re too worried about what other people might think.

Don’t worry about everyone else. The only people who matter are those who want to hear from you, buy your books, or follow your brand. The rest aren’t important.

And don’t talk yourself out of showing up because you think everything needs to be perfect.  Just be consistent, have a plan, use good lighting, and have a mic. That’s all you need. People aren’t looking for perfection—they want to connect with you, your ideas, your books, and your real experiences. That’s what matters.

Just to be clear, consistency doesn’t mean you have to post every day. Posting three times a week is fine. Consistency is about showing up often enough so people remember you. When they think of your work, your name and face should come to mind.

Don’t wait for the perfect plan. Just get started. You can try what I did: make six posts, and include one about yourself.

Give it a try this week, send me a message, and let me know how it goes.